An eight step process for designing a new website
That is good news!
You have decided it’s time for a new website. This may be your first one, or it could be your 10th. No matter which, I will avoid tech-speak and go at a pace that you are comfortable with.
I pride myself in developing a collaborative and productive relationship with all of my clients. This approach has helped me continue working with many of them for 10 years or more.
So here are eight phases of the website design process:
1) Research & Strategy
I like to meet with you (in person or via Zoom) so we can discuss your plans in more detail and to understand your priorities better.
I will ask you which websites you like and discuss where they work well and where we think improvements could be made. I will also undertake research in the project. Any additional material you can supply me with will be gratefully received.
2) Design
Your branding (or if you haven't got that far, I would be happy to help) will provide me with a starting point for the look of your new website.
Starting with the home page, I will send you a link so you can take a look at the look, feel and structure. You can tell me which bits you like and which bits you don't. We will fine tune the design together until you are happy with it.
3) Development
Once you had approved the home page design, I will build the main pages and develop the functionality.
Again, I will seek your feedback at regular intervals during this part of the process and amend accordingly. The above link will be available for you to review at all stages of the development process.
4) Checking & testing
Once we have developed the website, I will check through it to make sure it flows, that the links all work and the functionality is tested.
I will also ask you to do the same. To check that you are happy with it, that there are no grammatical or spelling mistakes and that it delivers to your brief.
At this stage, I will also ensure that the website is optimised for the search engines. I will check that the page metatags reflect the content, set up Google Analytics and Google Web Console.
5) Delivery & training
Once the website is approved by you, I will be ready to train you on how to update it. This can be done in person or by phone. I will also set up admin access for your contributors.
6) Today is website launch day
It’s time to launch the website. I can help you on how best to communicate the launch using both online and traditional PR activities.
7) Maintenance and support
I will be on hand to support you with any queries and updates by phone or email. Minor changes and tweaks will normally be dealt with within one working day. I will let you know the timescales for larger changes at the time of your request.
To give you peace of mind, security and software updates can be managed by me.
I can also help with any ongoing digital marketing support. For your website to fully benefit your business, it needs regular care and attention!
8) A happy client
I am happy to liaise with you in person, by email or by phone as much as you would like. A happy client who feels part of the process makes me happy!
And finally, my promise to you:
I will avoid tech-speak.
You will have password-protected access to your test website 24/7.
I will respond to your questions and comments promptly.
I will collaborate with you and involve you in all stages of the process.
You won’t need a PHD to update your website.
